There’s no magic formula for pricing creative work — but there are proven strategies that help you set rates with clarity and confidence. Whether you’re a filmmaker, photographer, or creative pro, your pricing sends a signal to clients about your quality, professionalism, and the type of experience you deliver.
This guide covers:
The pros and cons of hourly vs. project-based rates
How to set income-based pricing that’s actually sustainable
What costs to factor into every quote — and which ones most creatives forget
The psychology of value and why the cheapest vendor rarely wins
When and how to raise your prices without losing your ideal clients
The three traits that let you confidently charge more
Packed with real-world stories, mindset shifts, and practical frameworks, this is your roadmap to getting paid what you’re worth — without racing to the bottom or burning out.
There’s no magic formula for pricing creative work — but there are proven strategies that help you set rates with clarity and confidence. Whether you’re a filmmaker, photographer, or creative pro, your pricing sends a signal to clients about your quality, professionalism, and the type of experience you deliver.
This guide covers:
The pros and cons of hourly vs. project-based rates
How to set income-based pricing that’s actually sustainable
What costs to factor into every quote — and which ones most creatives forget
The psychology of value and why the cheapest vendor rarely wins
When and how to raise your prices without losing your ideal clients
The three traits that let you confidently charge more
Packed with real-world stories, mindset shifts, and practical frameworks, this is your roadmap to getting paid what you’re worth — without racing to the bottom or burning out.